Vincent Bocassi— CEOSmall team. Serious handoffs.
We are the people who stay in the work: strategy, paid demand, response systems, creative, and the reporting that tells an owner what is actually moving.
Lake Worth, Florida · treatment is home turf · high-stakes operators are the fit

One table. No relay race.
Titles describe what each person owns. They do not change how the team works. Vinny is first; everyone else is right here with him.
Vincent Bocassi— CEO
Jordon Wallen— COO
Sean Meigh— Creative Head
Steve Kaplan— Head of Growth
Eric Friedman— Director of Sales
Adrian Castillo— Director, Paid Media
Tim Montgomery— Paid Search Manager
Jarrod Wentworth— Patient ServicesBuilt beside brands with real stakes.
These are the publicly displayed client logos carried forward from the original IDK site. The proof library separates a familiar name from a verified operating record.












Names are familiar. Records are better.
When a result is public, we attach the source window, define the metric, and keep the caveat with it. That is the standard we want in the room before we recommend another dollar of spend.
Words talk, but numbers scream.
$4.77M managed since 2023, with campaign economics and a disclosed tracking change.
Full systemHarbor Detox$2.92M in paid demand built from zero, plus the intake record behind 722 booked appointments.
Insurance launchHealthie HealthA six-week health-insurance launch record, including the pilot structure and its limited time window.
Mental healthTrue Life CareA comparable measurement curve from launch through 2026 partial, with stages kept separate.
Get specific.
Start with the source, the response path, and the part of the business that is actually under pressure.
Make the next move easy.
Expensive inquiries need an answer, an owner, and a clean handoff—not another dashboard.
Keep the score honest.
We separate platform actions, pipeline states, and collected outcomes instead of collapsing them into one sales number.
Bring the numbers. We will bring the next move.
No lead magnet. No long deck. Just a candid look at the expensive handoff and what deserves attention first.
Book a strategy call